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Strategic Branding & Websites

For female entrepreneurs with Passion, Purpose, and Personality


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Our Services

Site Audits

Get a roadmap of how to improve your current branding & website.


Ensure your visual presence fully represents your business & personality.


Claim your online space by having a site that looks great and converts visitors to clients.

Can you feel the love...

If you want someone who can help make your website dreams happen and come true, then make sure you hire Samantha Johnston.

The Boss Mom website brings me so much joy...I'm a busy entrepreneur and...[Samantha] was very proactive about the process. 

- Dana Malstaff, Boss Mom

I just wanted to say THANK YOU & THANK GOD I FOUND YOU SAM! I have been an entrepreneur for 18 months and in the last 4 months of working with you I have had clients lining up to work with me...You push me outside my comfort zone, challenge me and help me to see my awesomeness...It's not just about you being an incredible Coach, you have become a friend to me and it is such a peaceful knowingness that I can connect with you and just say blahhhhhh. Thank you for being my loudest fan and for running alongside of me in my biz...I HAVE ARRIVED FINALLY! So much love to you beautiful and sweet Samantha! Working with you is like working with this sweet Tinkerbell carrying a whip! Great accountability sprinkled with pixie dust!

Leisa Briggs

Before working with Sam, I was completely lost. I didn't know the WHO or the WHY when it came to my business and I was drowning in a sea of what seemed like a billion other photographers doing the same thing. Not only did she help me rebrand she gave me the courage to charge what I was worth, stick to my guns when it came to pricing and my ideal client and she changed the way I value myself. My revenue has doubled since working with her and this year I plan to double it again and I honestly could NOT have done it without her!


Nicole Anderson

Peppers Boudoir Photography

Samantha is easy and dependable to work with. I knew I could trust her to make my site what I wanted and she helped me portray my message that I wasn't exactly sure how to portray. Samantha was able to take my scribbles and make a beautiful website that consistently gets compliments. I am confident that she can do the same thing for you too!

Danielle Roberts

Legacy Creative Co.

A few places you might have seen/heard me